About
Us
Founded by industry veterans with decades of combined expertise, VeraServ specializes in commercial and industrial laundry and linen consultancy, design, and management. We proudly represent leading U.S.-based companies in the Middle East, delivering world-class knowledge, innovation, and strategic insight to the laundry and textile care sector.
At VeraServ, we partner with hospitality groups, healthcare facilities, and large-scale operators to optimize operations, reduce costs, and achieve the highest standards of efficiency and sustainability. Our mission is to redefine linen and laundry management in the region by combining global best practices with tailored local solutions.

- Victor Kramer Company, USA
- Simple Management Solutions, USA
- Anderson Textile Services, USA
With an unmatched 86-year history, Victor Kramer Company is widely recognized as a pioneer in the laundry and linen management consulting industry. VKCo established the original blueprint for the modern healthcare central laundry and has since provided consulting services to over 1,000 hospital systems, healthcare institutions, hotels, resorts, commercial laundries, architects, and government and military agencies worldwide.
For more information, please visit: Victor Kramer Company, USA
With more than 25 years of specialized experience, Anderson Textile Services has established itself as a trusted leader in the laundry and textile services industry. ATS has assisted large healthcare facilities and institutions in optimizing linen utilization, reducing replacement costs, and improving operational efficiency, delivering measurable savings in the millions annually.
For more information, please visit: Anderson Textile Services, USA
Simple Management Solutions is an integrated facility management and design firm with a strong track record of innovation and sustainability. The company has designed numerous LEED-certified healthcare central laundries in the United States, setting new benchmarks for environmentally responsible and operationally efficient laundry facilities.
For more information, please visit: Simple Management Solutions, USA



Vision
To be the leading force transforming the commercial laundry industry in the Middle East and beyond—raising standards in efficiency, sustainability, and profitability through expert-driven solutions.

Mission
To empower hotels, healthcare institutions, central laundries, and commercial operators with the expertise, tools, and systems needed to streamline operations, reduce costs, maximize productivity, and elevate service quality.

Goals and values
Be the Best – Provide outstanding, high-quality laundry and related consulting services. Give Service -- Serve by being sensitive to our clients' needs, responsive to their requests and always be available. Be Honest – Be honest with our clients and employees, and keep, indeed exceed, our commitments to them.

We are specialists
Because we specialize, we are experts in all aspects of laundry production and operations. Our team provide specialist expertise unmatched in our industry.

Thorough & Imaginative
After carefully studying your laundry operations, we’ll show you creative ways to increase quality and lower costs.

Proven Systems
We will implement an array of systems proven at hundreds of facilities to raise quality and lower costs.

Guaranteed Results
We’ll help your staff implement our recommendations. Step by step your laundry will become more efficient, producing higher quality linens at lower costs.

We’re Objective
VeraServ is not allied with any equipment or chemical supplier. We make investment and purchasing decisions that are best for you—not for vendors.

Guaranteed Results
We’ll help your staff implement our recommendations. Step by step your laundry will become more efficient, producing higher quality linens at lower costs.
Why Choose
VERASERV
Global Expertise, Local Insight: Backed by world-renowned US-based consultants and operated by regional specialists.
- Proven Track Record: Founders bring decades of hands-on experience across diverse laundry operations.
- Tailored Solutions: Every client receives a customized plan to match their operational goals and budgets.
- Result-Oriented: We focus on cost savings, enhanced quality, and increased operational efficiency.
- End-to-End Support: From initial planning to post-implementation optimization, we stay by your side.


Restaurants
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Farouk
General Manager

Mohamad Taleb
Managing Director
